{"title":"★ Straight ★","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eStraight\u003c\/b\u003e\u003c\/span\u003e is YUP’s third drop: a focused collection of \u003cspan class=\"s1\"\u003e\u003cb\u003egenuine leather belts\u003c\/b\u003e\u003c\/span\u003e built around progression, balance, and strength.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eInspired by the poker hand where everything aligns, this collection represents a clean run — no gaps, no weak links. Each belt in \u003cspan class=\"s1\"\u003e\u003cb\u003eStraight\u003c\/b\u003e\u003c\/span\u003e reflects clarity and intent, designed for those who move forward without bluffing.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eCrafted from \u003cspan class=\"s1\"\u003e\u003cb\u003ehigh-quality genuine leather\u003c\/b\u003e\u003c\/span\u003e, these belts are made to age with wear, developing character over time. Bold yet wearable buckle designs meet refined lines, making each piece easy to style while still standing out.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis drop marks a more confident chapter for YUP — refined materials, sharper execution, and a clear direction.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e\u003cb\u003eNot a gamble. Just a solid hand.\u003c\/b\u003e\u003c\/p\u003e","products":[{"product_id":"slow-burn","title":"DART — Tobacco Leather Belt","description":"\u003cp\u003eInspired by traditional cigarette packaging \u0026amp; designed for an instant rush because vapes are boring. \u003ci\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eCrafted from genuine leather and finished with a statement buckle, DART delivers immediate impact — then stays with you.\u003c\/p\u003e","brand":"YUP","offers":[{"title":"Default Title","offer_id":55278556184910,"sku":null,"price":44.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/3951\/8542\/files\/11_3bc5c1f5-a4fc-4fac-831b-9d821cd32329.png?v=1769198552"},{"product_id":"croc","title":"CROCO — Green Croc Embossed Leather Belt","description":"\u003cp class=\"p1\"\u003eThis is the type of belt that bites. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIf you’re looking for something safe, keep scrolling.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIf not — buckle up.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eFinished with a durable metal buckle and precision stitching.\u003c\/p\u003e","brand":"YUP","offers":[{"title":"Default Title","offer_id":55278604779854,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/3951\/8542\/files\/7_a1445333-d097-40d8-8412-0b5425f48e63.png?v=1769198534"},{"product_id":"suede","title":"LONESTAR — Star-Embossed Suede Belt","description":"\u003cp class=\"p1\"\u003e\u003cb\u003eAs soft as the boys who swear they’re “low maintenance.”\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eLeather that feels better than it should.\u003c\/p\u003e","brand":"YUP","offers":[{"title":"Silver","offer_id":55280085336398,"sku":null,"price":29.5,"currency_code":"GBP","in_stock":true},{"title":"Gold","offer_id":55284392886606,"sku":null,"price":29.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/3951\/8542\/files\/4_bbbb5f6e-16b5-48d1-95ab-a5095ddb0690.png?v=1769198519"}],"url":"https:\/\/yup.rocks\/collections\/straight.oembed","provider":"YUP","version":"1.0","type":"link"}